Top 5 Consumer Finance Apps on Android in Kenya Q4 2021

During the fourth quarter of 2021, the top consumer finance applications on the Android platform in Kenya exhibited varied performance in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insight into the weekly trends of these apps.

Wallet: Budget Expense Tracker from BudgetBakers saw fluctuating weekly revenue, starting at $35 and ending the quarter at $18. Downloads decreased from 441 in late September to 111 by the end of December. Active users also showed a declining trend, dropping from 1K at the beginning of the quarter to 638 by the end.

Mobills: Budget Planner by Toro Investimentos had a relatively stable revenue, maintaining around $15-$24 weekly. Downloads were minimal until early December, when they picked up slightly, reaching 55 by the last week of December. Active users were low but saw a small increase from 11 to 40 in the final weeks of the quarter.

1Money: expense tracker budget, developed by Svyatoslav Vlasov, started the quarter with a weekly revenue of $32, which gradually decreased to $14 by the end of December. Downloads showed a varied pattern, peaking at 357 in late September, then fluctuating and ending at 176. Active users exhibited a similar trend, starting at 915 and ending the quarter at 695.

Zaim from Kufu AI Studio displayed consistent weekly revenue, hovering around $10-$17. However, it did not record any downloads or active users during this period.

Finally, Bankin' by Bankin SAS also had steady weekly revenue, ranging between $10 and $21. Similar to Zaim, this app did not record any downloads or active users in Q4 2021.

These insights into the Kenyan market for consumer finance apps highlight diverse performance trends. For more detailed information and further insights, please visit Sensor Tower.